(Fünf concept (A5
2006
car design, car styling, audi concept design, Industrial design, Product design, creative design consultant, visualization consultant, transport design, munich, rendering
 MICHELIN CHALLENGE DESIGN 2007 THEME
Explore the future of transportation design using safety as the focus and inspiration "Road Safety for Everyone".


Design a vehicle for the North American market that enhances overall road safety, incorporating safety features for the occupants, but also for others who share the road. Interaction with vehicles of other sizes and types to emphasize accident avoidance, occupant protection and pedestrian safety.
 

Originally designed as an Audi A5, logos and name were removed upon brand's request.

Fünf concept is a combination of security semantics in car styling, following the protection, balance, and firm placement of safe objects combined with materials and technology that making a strong statement in safety & security.
  

car design, car styling, audi concept design, Industrial design, Product design, creative design consultant, visualization consultant, transport design, munich, rendering
car design, car styling, audi concept design, Industrial design, Product design, creative design consultant, visualization consultant, transport design, munich, rendering
Pedestrian casualties are the second fatal cause after the car occupants. A raised front-end profile and flatter front surface reduces pressure on impact area. Featuring a long hood prevents an immediate windshield/A-pilar impact; external airbags have been added on the hood which provides cushion on critical injury areas as well as preventing the injured from rolling sidewards.

PULL–PUSH shock absorbs the seat energy from front/rear collisions reducing the force transmitted to the occupant body.

Bumper unique feature composed of different density elastomer layers with the hardest density elastomer inside and the softest facing outside reduceing injury risk in case of pedestrian frontal impact.
car design, car styling, audi concept design, Industrial design, Product design, creative design consultant, visualization consultant, transport design, munich, rendering
The PSS (Proximity Sensor System) uses sensors detecting other vehicle closer at a determinate speed/distance sending a warning signal to the involved vehicles; activating on board warning as well as external side-lights and increasing tail lights and lamps luminance as visual warning.
car design, car styling, audi concept design, Industrial design, Product design, creative design consultant, visualization consultant, transport design, munich, rendering
car design, car styling, audi concept design, Industrial design, Product design, creative design consultant, visualization consultant, transport design, munich, rendering
car design, car styling, audi concept design, Industrial design, Product design, creative design consultant, visualization consultant, transport design, munich, rendering